Planetary Facts
Simple Data, In Context
Imagine if it was easy for businesses to access, understand, and communicate the environmental performance of products, beyond carbon, in context.
Inspired by nutritional facts on food products, Planetary Facts enable businesses to robustly calculate, manage, and communicate the environmental performance of their products in the context of critical global environmental limits; the Planetary Boundaries.*
Our Implementation Partner, Planetary Insights, has digitized this to make it easy for businesses to adopt.
We are already working with leading brands to quantify the planetary facts of their products as part of our pre-launch pilot.
nutrition facts meet Planetary Boundaries
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Planetary Facts were inspired by Nutrition Facts which communicate nutritional data such as protein, fat, and carbohydrates consistently, enabling comparison between products, and in the context of a recommended daily intake for good health. Underpinned by a scientifically peer reviewed framework, Planetary Facts communicate critical environmental data such as carbon, water, and biodiversity across hau (air), whenua (land), wai (water) and oranga (life) in the context of recommended environmental limits for a healthy planet.
hOW TO READ A pLANETARY fACT lABEL
Planetary Facts reflect impacts across the full life of a product until purchase - including mining of materials, manufacturing, transport, and packaging.
Each wedge shows a different impact, categorised under Air, Land, and Water.
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a SNEAK PEAK OF OUR planetary facts LIBRARY
Every product we use and every decision we make has an impact on the planet, but until now, it’s been almost impossible to see what that really looks like.
Here’s a sneak peek at 20 Planetary Facts from our growing library — each showing how everyday foods measure up against the planet’s limits. Members get exclusive access to the full library of over 27 published Planetary Facts, including assessments for Raglan Coconut Yoghurt, Silver Fern Farms lamb, EVs vs petrol cars, and wool carpet for Wool Impact.
Read our Planetary Fact Case studies
 Silver Fern FarmsPlanetary Facts |  Raglan Food Co.Planetary Facts |  Work With UsWant to explore how Planetary Accounting could support your project? Contact us here |
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Food and fibre scale up
Sixteen leaders across Aotearoa’s food & fibre sector have united to simplify environmental measurement and communication through the scale up of Planetary Facts.
The scale-up, led by the Planetary Accounting Network, is supported by a steering group comprising senior representatives from early adopting organisations and industry bodies, subject matter experts, and other stakeholders.
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Want to join us? Get in touch today to find out more.
Planetary Facts’ ambition to provide a universal framework that encourages the NZ food & fibre sector to align on data, methodology, communication and agricultural advancement is appealing. Wool Impact will benefit from the connectivity across sectors in supporting NZ’s competitive advantage in export markets.
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Bringing Planetary Facts to Tourism
We are working with the Tourism Industry Aotearoa with support from Destination Southern Lakes to bring Planetary Facts to the tourism sector. Planetary Facts will give tourism operators the data and insights they need to offer products that restore and regenerate te taiao (the environment); and the ability to clearly and credibly communicate environmental performance to visitors.
Interested in joining our programme? Get in touch today to find out more.
The groundbreaking trade agreement that delivers commercial opportunities for New Zealand and helps to address sustainability challenges with guidelines for high-quality voluntary eco-labelling programmes to promote transparent and sustainable trade.
Learn how Planetary Facts can help you navigate and meet these guidelines.
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